Customer & Client Surveys

Lapsed customers can reveal a lot about your business' performance - here are some reasons why you should target this group.

It is just as important to foster customer satisfaction post-purchase as it is when your clients are making their initial decision to buy.

Here are three things to keep in mind when you try to improve customer satisfaction levels in your business.

Survey logic piping can be a great tool for your customer and employee surveys, with many benefits to your business.

While you may spend a considerable length of time considering which questions to include as part of your customer feedback survey, it is equally essential to ensure your clients are filling it in.

Hosting an event can be a nerve-wracking experience, but getting valuable feedback can help improve future outings.

Understanding how to sell products to customers rather than just tell customers about products could be the key to commercial success

Businesses need to keep their customers happy if they are going to thrive in today's competitive environment.

Businesses hoping to make the most of loyal customers need to ensure they do what they can to get to know them, one group claims.

Companies need to improve their customer loyalty if they are to stay ahead of the competition, a report from the EIU claims.